Professional Athlete/Financial Professional/Leader/Professional Athlete/Financial Professional/Leader/Professional Athlete/Financial Professional/Leader/Professional Athlete/Financial Professional/Leader/
The problem
Your career has a clock. Your future shouldn't.
Professional athletes spend years developing their bodies and mastering their sport. Many are never taught how to manage the opportunities that come with success.
01
How should you think about your earnings?
02
Who should be on your financial team?
03
What should you delegate — and what should you never stop understanding?
04
How do you protect your family?
05
How do you prepare for a career that may end earlier than expected?
06
How do you turn today's income into tomorrow's opportunity?
And when the game changes — who are you without the uniform?
Professional AthleteFinancial ProfessionalLeaderProfessional AthleteFinancial ProfessionalLeaderProfessional AthleteFinancial ProfessionalLeaderProfessional AthleteFinancial ProfessionalLeader
Why Juan
He lived it.
Juan José Fuenmayor Núñez was born in Maracaibo, Venezuela. He played for Unión Atlético Maracaibo, Zulia FC, Vålerenga in Norway, Deportivo Anzoátegui and Miami United, and represented Venezuela internationally from 2005. He studied Public Accounting at URBE, then built a second career in financial services and business.
Juan Fuenmayor · Founder
Venezuela National Team
Professional Football
Venezuela → Europe → United States
Public Accounting Education
Financial Services
Entrepreneurship & Leadership
0
Venezuela caps
0+
Professional clubs
0
Countries played in
0
Primera División title
The EliteX Pro athlete system
Six outcomes. One athlete.
01
Perform
Build discipline and high-performance habits.
02
Protect
Understand money, risk and financial responsibility.
03
Build
Turn today's opportunities into tomorrow's foundation.
04
Lead
Learn to communicate, mentor and develop others.
05
Navigate
Understand the business surrounding professional sports.
06
Transition
Plan for the person you'll become after competition.
Money beyond the game
You can delegate the work. You cannot delegate understanding.
EliteX Pro teaches athletes to understand what comes in, what goes out, what gets saved, what gets protected, what gets invested — and who is advising them.
Income is not wealth.
Income
Spending
Saving
Protection
Investing
Ownership
Winning isn't only about what you earn. It's about what you're able to keep, protect and build from it.
Build your team
Build your team. Know your numbers.
Elite athletes understand delegation. But having a team doesn't mean surrendering responsibility — the athlete should understand the game being played with their money.
Athlete
Financial Professional
Ask: “How are you paid, and what is your recommendation based on?”
Accountant / CPA
Ask: “What do I owe, when, and what am I able to deduct?”
Attorney
Ask: “What am I signing, and what happens if it goes wrong?”
Insurance Professional
Ask: “What happens to my family if my income stops?”
Business Advisor
Ask: “Does this opportunity survive without my name on it?”
Agent / Representation
Ask: “Whose interests are being served in this deal?”
The game never ended
It just changed fields.
Retirement shouldn't be the first time an athlete asks: what am I going to do next? EliteX Pro encourages athletes to start building the answer while they're still playing.
Juan didn't study athletes from the outside. He lived the professional-athlete lifecycle himself — the pressure, the injuries, the contracts, the ending — and then built a second professional identity in accounting, financial services and business. EliteX Pro is the system he wishes he'd had.
Venezuela · No. 13
On the biggest stages, against the best to ever play the game. Juan wore the Vinotinto shirt in World Cup qualifying — going toe-to-toe with players like Lionel Messi. That level of competition is the standard EliteX Pro brings to preparing athletes for everything after.
Venezuela vs Argentina · World Cup qualifying
In motion
Juan, on camera.
Clips from the pitch and from the work he does now.
